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Job Details

Paid Media Manager

Company name
Draper Fisher Jurvetson

Location
San Francisco, CA

Apply for this job






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Profile

Who

We

Are

We are Twitters Growth Marketing team. Together we are building a premier team of user acquisition and media professionals. We are seeking an expert Paid Media Manager to develop and be responsible for managing media planning and buying to help fuel Twitter’s global growth. If you’re an enthusiastic Twitter user with relevant experience, we invite you to talk to us about this opportunity at Twitter, Inc.

What

Youll

Do

Lead day-to-day media planning and buying for direct response (UA) and brand campaigns while also helping to push long tail marketing projects

Work cross functionally with data analysts, market researchers, engineers, product managers and the creative team to drive performance

Maintain a high standard of quality for reporting and campaign delivery

Implement, sustain and craft new processes to ensure the successful execution of digital campaigns and technologies

Manage portfolio of media vendors with light oversight. This includes, but is not limited to: new partner onboarding, contract negotiation, campaign tracking QA, and invoicing

Utilize all internal and third-party data sources to drive data supported decisions

Investigate incremental opportunities to reach the target consumer with prepared point-of-view, recommendation and potential alternative options

Promote a culture of shared learning through cross functional education of the media/growth discipline

Who

You

Are

Customer driven and a strong believer in the importance of data driven decisioning

Strong device agnostic planning and buying experience (i.e. desktop, mobile, OTT, etc.)

Experienced direct response marketer (additional branded media experienced desired)

You are inventive, with proven analytical skills

You possess digital media fundamentals including: ad serving, tracking & tagging, audience segmentation (data activation), dynamic creative, programmatic buying, & remarketing.

You have a strong knowledge of mobile and multi-touch attribution

Youre experience in using syndicated research tools including: ComScore Plan/Media Metrix, Brand Studies (i.e. Nielsen, Millward Brown, Interpret, etc.)

You use your analytical eye to extract trends from large data sets and a creative mind to translate said trends into insightful findings

Advanced level Excel knowledge (SQL a plus) and presentation skills

Requirements

Bachelors degree

A minimum of three (3) years of digital/mobile marketing experience

Diverse professional background with both client and agency experience strongly preferred

Knowledge of mobile tracking is non-negotiable

We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.

San Francisco applicants: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Company info

Draper Fisher Jurvetson
Website : http://www.dfj.com

Company Profile
DFJ backs extraordinary entrepreneurs who set out to change the world. DFJ is a venture capital firm that was founded in 1985. DFJ has backed more than 400 companies in enterprise, software, mobile, cleantech, energy, health care, and other disruptive categories. DFJ's team operates across the globe and specializes in many industries and geographies. DFJ works with companies in seed, early, and growth stages

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