New York City, NY, United States
Advertising, Media, Manager, Marketing
New York, NY
Twitter, Brand Strategy
Twitter’s Brand Strategy team partners with the platform’s most sophisticated advertisers and agencies to develop work that makes headlines. Join our team of innovators.
Who We Are
Brand Strategy is where innovation happens for advertisers. We are a team of strategists, creatives, producers, and technologists that partners with Twitter’s most talked about brands. Our work focuses on strengthening relationships, developing sound insights for our marketers, and creating experiences that drive conversations and business results.
Who You Are
A problem solver who can chart and clear the path to transform creative ideas into reality. You are user-centric, empathic, and passionate about operations. You know every detail of a project, you can see the moving parts, the big picture and are able to translate project complexities to non-technical stakeholders. A love of marketing and the media industry is a plus.
You value sensible solutions, clear communication, and team transparency. You have a successful track record of partnership with both internal and external stakeholders, and teams of varying disciplines. You are a team player, and prioritize creating an environment where everyone can do their best work.
What You’ll Do
A Brand Program Manager (Digital Producer) will work cross-functionally within Twitter, primarily serving Creative Strategists and collaborating with Creative Technologists internally. Externally, they work in partnership with Twitter client partners, account managers, advertisers, agencies, and third-party vendors to manage and coordinate high-value programs and activities. These projects often utilize the Twitter platform and products in new and creative ways.
You are meticulous, analytical and organized and you help make those around you better and more efficient in their day-to-day through the processes that you implement and the programs that you manage.
Success in this role is measured by:
Driving clarity regarding project goals, deliverables, and responsibilities across parties
Delivering positive project outcomes for Twitter and it’s advertisers, meeting the project goals on time and within budget
Deriving analytics around the effectiveness of initiatives in driving Twitter’s goals
Aggregate feedback from project stakeholders on quality and usefulness of communications
Increase efficiency over time; do more with less through best practices and optimizations
Manage projects from start to finish, including setting stakeholder expectations, maintaining team alignment, and mitigating project risks
Produce and maintain core project artifacts including schedules, status reports and surrounding documentation.
Manage the expectations of all stakeholders through transparent and proactive status reports and other communications
Serve as the primary contact for third-party vendors, identifying and documenting integration points and dependencies
Navigate complex problems effectively by managing internal relationships, cross functional teams, and collision management across initiatives that span Twitter.
Develop a scalable strategy and organizational recommendations for execution of high-value engagements
Coordinate across large cross-functional teams including legal, policy, procurement, analytics, design, comms, engineering and product when necessary.
Define and document best practices, and contribute to company knowledge sharing efforts
At least 2 years of relevant digital production experience
Excellent understanding of project management best practices
Experience working cross-functionally on a deadline, delivering high-profile projects for clients
Ability to manage multiple projects concurrently with ease, clearly communicating program goals and milestones
A track record of successful collaboration across technical, creative, sales, client, and agency teams
Demonstrable leadership abilities in changing, ambiguous and challenging situations
Experience in digital advertising, media or marketing at an ad agency, client-side, or at a media company
Passion for Twitter, and the evolving digital advertising landscape
Helpful application experience: Google Docs, Keynote, JIRA, project management software, project scheduling software
We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
Website : http://twitter.com
Twitter is a privately funded startup with offices in the SoMA neighborhood of San Francisco, CA. Started as a side project in March of 2006, Twitter has grown into a real-time short messaging service that works over multiple networks and devices.